BRINDLE DIGITAL

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6 Ways to Amp Up Your Social Engagement

The digital age has given businesses the unique opportunity to engage with clients and potential clients on a more personal level. In past decades, there was a distinct line between the business sector and the public sector, with each entity functioning separately. That line has now blurred, and strong businesses make a point of engaging

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The Importance of Visual Content in Apartment Marketing

We’ve all heard that a picture is worth a thousand words, but when it comes to apartment marketing, we’re willing to bet that a picture is worth around 10,000 words. While it’s necessary to incorporate aesthetic appeal into your marketing strategy regardless of the industry, it is extra crucial to have strong visual content in

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Reputation Management: Responding to the good and the bad

One of the *best* (we use this word loosely) parts of the digital age is everyone and their brother feels the need to freely give their opinion on your business. Granted, this does have its advantages – opportunity for positive word of mouth, better employee accountability, etc. Of course, with the good comes the bad

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Which Analytics are Most Useful for Apartment Marketing?

The ultimate goal of any apartment community is an increase in leases via resident retention and new residents. Achieving this goal takes a combination of digital and grassroots marketing efforts that are specially designed to accommodate your target demographic. First of all, decide which tactics make the most sense for your particular apartment community. Email

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4 MailChimp Features You Forgot Existed

Whether your niche is community engagement, ecommerce, or sales strategy, email marketing is an absolute must. This aspect of digital marketing is a valuable way to interact with current customers, target new leads and get the word out about important business news. There are a host of email marketing programs that will get the job

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Internet Listing Services: Worth the hidden costs?

For years, Internet Listing Services (ILS) have dominated the apartment digital marketing scene. And for a while, it made perfect sense to use a listing service to advertise your apartment rentals. Paying a listing service to promote your apartment seemed sensible, easy and effective. But all that is changing.   The reign of ILS’s is

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