Planning for your apartment website design budget can be met with many mixed results. For instance, if you’re trying to find out, “how much does an apartment website cost?”, you’ll quickly find that costs can vary significantly. We’ll cover more on that later. First, when planning for your apartment website design, we always like to … Read more
Anyone else feel like understanding Instagram’s algorithm for getting posts noticed, links clicked, and comments made is a bit of a question mark?! I always thought that if my post included an eye-catching image, a creative caption, and included a couple of hashtags attached, it would generate likes. Hate to break it to you, folks, … Read more
Welcome to the most inspiring niche of the internet… the world of DIY-ers, fashionistas, home décor specialists, dinner recipe connoisseurs, and so much more: Pinterest. The social media platform was first launched in January 2010 (woah, happy 10.5-year birthday 😳🥳) and has evolved over the years to create curated, highly personalized experiences for pinners and … Read more
We all know that using social media as a tool to generate awareness, branding, and leads for your apartment community can be extremely successful. In fact, we’ve talked about social media a lot on here: Metrics for measuring success, social media tactics for your apartment marketing campaigns, hosting contests, and so much more. But, there’s … Read more
The recent COVID-19 pandemic and ensuing quarantine have seen some brands successfully focusing their efforts on social media and others seem to be missing the mark. So why are some brands’ attempts to move their marketing to social media falling flat? We’re willing to bet our bottom dollar that it’s because they do not have … Read more
You just need to graduate. You just need to graduate and get a job. Then everything will work out. But what if when you graduate, you find out that in the 4+ years you spent getting a marketing degree, you haven’t actually acquired the skills you need to be successful in the professional world? Well … Read more
NOTE: This article was first published on March 19, 2020. We’ll update as necessary. It feels like we’re writing this post in a moment of time that should be a movie. But it’s reality. We’re still confused and as uncertain as everyone else. But during these strange times, it’s important we as marketers keep a positive … Read more
So, here’s the situation. We’re all spending a little bit more time at home, a little less time socializing and a lot more time distracted by what’s happening in our world. Now that we’ve cleared that up, let’s chat about how we’re going to get through this together. We’re going to keep learning, listening, staying … Read more
There’s no denying that wherever you may be located, new apartments are popping up around every corner. Competitiveness for organic search is on the rise, cost per click in Google Ads has risen over the years and it’s not going to get any easier to make your property stand out. We’re sharing three quick (and … Read more
Everyone wants a website that acts as your top-performing 24/7 salesperson, right? Unfortunately, it’s not a simple as throwing up a homepage with a CTA (call to action) and hoping for the best. However, we’ve gathered five updates you can make to your website to drive more leads and conversions! 1 – Install a Live … Read more
